Knowledge center

‍SEO is a valuable tool that can increase online visibility and brand awareness and is part of a smart digital marketing strategy — but SEO is not always a guarantee. 

Have you always wanted to know the timeline you need to follow to reach a successful Go-live for your ERP implementation project?

Custom manufacturers, now more than ever, are looking for ways to improve operational efficiencies and reduce costs while continuing to meet customer needs and business objectives. Find out how how you can streamlines your operations and reduces costs.

Recent high-profile ransomware attacks — including on Indigo, Canada’s largest bookseller, the Royal Mail in the UK, and CEFCO convenience stores in the southern United States — have put cybercrime back in the news.

The latest installment in our Marketing for Manufacturers series will teach you everything you need to know about email marketing and how to use it in your manufacturing business to boost leads and sales.

Machine engineering and equipment manufacturing requires a high degree of technical expertise and innovation, lots of inventory and machinary, and complicated processes — all of which make it a challenging enterprise.

Read on to find out ten actionable steps that you can take to stand out at trade shows and achieve your business goals.

Our third Marketing for Manufacturers article is all about SEO, and how you can help your business get found in online search results.

Traditionally, ERP systems were implemented as on-premise software systems. But over the last few years, there has been a growing trend toward cloud-based ERP systems. 

In the second installment of our Marketing for Manufacturers series, we will look at why and how to claim your Google Business Profile. 

Learn how to improve customer relationships and create value for your clients with an ERP. This webinar will show how Genius ERP helps you improve customer support by efficiently answering customer inquiries and quickly tracking down the information they need.

You may know all the ins and outs of manufacturing a quality product, but do you know all the ins and outs of marketing it?

Getting your first ERP is a big step for a small business. But how, exactly, do you know if you are ready for one?

Manufacturing companies that handle their various business tasks with separate systems are more prone to run into problems like disconnected departments, information silos, data inaccuracies, duplication of tasks or records, and poor communication.

If you are part of the 43% of small and medium-sized businesses that track inventory manually, watch our webinar to learn about the best practices that you can implement in your shop to make tracking inventory easier.

The long-term success of your business depends on customer loyalty and satisfaction. See how high levels of quality lead to repeat business, increased profits, and recognition within your industry

Even though the mix of work that flows through a custom shop can vary greatly from week to week, there are things custom manufacturers can do to improve their delivery rates and get more jobs out the door. Learn 5 simple ways to improve productivity and customer satisfaction.

Business intelligence (BI) gives manufacturers the tools to assess and improve their operations by streamlining their processes to increase efficiency and profitability. Read on to discover what BI is and the five best ways to use it in your shop.